Tag : marketing

SaleMove Wants To Make Selling Big-Ticket Items On The Web More Personal

SaleMove Wants To Make Selling Big-Ticket Items On The Web More Personal

From: TechCrunch You and I might buy a pair of socks online without a second thought, but buying a car? Or a pricey bit of jewelry? The process becomes much trickier as the price of a product increases, and it isn’t long before canned descriptions and stock photos just don’t cut it anymore. That’s where [...]

Facebook Uses Offline Purchases to Target Ads

Facebook Uses Offline Purchases to Target Ads

From: CNN   If you head to a department store to buy a pair of jeans, you might start seeing a lot of ads for pants on Facebook. For the first time, Facebook ads will target specific users based on their past buying history — even if the purchases happened offline. Facebook unveiled the new [...]